Anyone wanting to communicate effectively today needs more than just facts, logical arguments and a great presentation. In today’s information-flooded world they need to be able to convey their message in a clear, simple and catchy way and make sure it is remembered. To get the message across and stand out from the flood of information, you need one thing above all else: a convincing presentation.
What makes a presentation good? The term ‘authenticity’ is often used here. What does this mean? Authenticity is not a characteristic, but an effect. There are a number of factors and properties that create this effect. And, most importantly, authenticity creates trust.
Learn how to correctly interpret the body language of your counterpart and send intentional signals yourself. Basic knowledge about the correct use of our body language is indispensable if communication is to be successful at work. Never underestimate the power of language ‒ and, in particular, non-verbal communication.